JioMart on WhatsAppš, Goyal clarifies ZomatošEternal, Meesho shuts Superstoreš
JioMart on WhatsAppš, Goyal clarifies ZomatošEternal, Meesho shuts Superstoreš
JioMart announce grocery shopping on WhatsApp, Goyal on rebranding Zomato to Eternal, Meesho shuts Superstore, Funding Deals and more.
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Reliance and Meta announce grocery shopping on WhatsApp in Indiaš
Meta and Reliance Industries subsidiary Jio Platforms announced the launch of an end-to-end shopping experience on WhatsApp.
The first-of-its-kind initiative will allow users in India to browse JioMartās grocery catalogue, add items to their cart, and complete the purchase without leaving WhatsApp, they said. The announcement was made at Relianceās annual general meeting.
Launching an end-to-end shopping experience within WhatsApp has been a long-term goal of Meta founder and CEO Mark Zuckerberg.
In April 2020, Meta (then Facebook) picked up a 9.99% stake in Jio Platforms in an all-cash deal worth Rs 43,574 crore to strengthen its presence in India.
No plans to rebrand Zomato app to āEternalā: Deepinder Goyalš
Deepinder Goyal, cofounder and CEO of Zomato, said the firm has adopted Eternal as its internal identity but there are no plans to rebrand the Zomato app to Eternal.
He also said he has no intention of stepping back from the day-to-day functioning of the food-delivery company.
We reported on August 2 that Zomato was internally rebranding itself to āEternalā ā a larger organisation that will house multiple businesses, each with its own CEOs. This raised questions about Goyalās role and title at the firm.
āWe didn't want the Blinkit team to feel like a stepchild once we completed the transaction. We needed to make sure that both Zomato and Blinkit were placed at par within the importance hierarchy of our daily work lives,ā Goyal explained in a disclosure made to the BSE on Monday.
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Meesho shuts Superstore grocery business in India, 300 lose jobs: Reportš
Homegrown social commerce platform Meesho has reportedly shut down its grocery business called Superstore in more than 90% of cities in India (except Nagpur and Mysuru), resulting in several job losses.
According to an Inc42 report, nearly 300 employees have lost jobs after the shuttering of Meesho Superstore.
In April, Meesho rebranded Farmiso to Superstore with an aim to highlight its continued focus to fulfill consumer demand for daily essentials in Tier 2 markets and beyond. The same month, the company laid off more than 150 employees, mostly from Farmiso, as it aimed to integrate its grocery business within the core application.
According to the report, "low revenue and a high cash burn was the reason behind the startup's decision to wind up operations in most of the cities" this time.
Meesho Superstore was operational in six states ā Karnataka, Telangana, Andhra Pradesh, Gujarat, Madhya Pradesh, and Maharashtra.
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